Flashback: Reliving The Drama Of E3 1995, When Sega Took On Sony And Lost
“They deflated my inflatable Sonic character that we brought to the show”. It’s ten years since E3 2013. You’ll no doubt remember it. Microsoft, the market leader in the US, went into the show with its Xbox One, and fluffed its lines. The entire pitch of the console, particularly the decision to tie games to…