“We share the creative community’s feelings on the ‘misdirection’ of this ad”.
Apple has caught a tremendous amount of heat for its new iPad Pro ad, which shows a bunch of items – including a piano, camera and TV screen – being crushed by a hydraulic press.
The backlash against the commercial – which was shared by boss Tim Cook on social media – has been so bad that the company has actually issued a public apology and has stated that it will not be showing the ad on television.
Read the full article on timeextension.com
“We share the creative community’s feelings on the ‘misdirection’ of this ad”.
Apple has caught a tremendous amount of heat for its new iPad Pro ad, which shows a bunch of items – including a piano, camera and TV screen – being crushed by a hydraulic press.
The backlash against the commercial – which was shared by boss Tim Cook on social media – has been so bad that the company has actually issued a public apology and has stated that it will not be showing the ad on television.
Read the full article on timeextension.com
