Interview: “We Can’t Say Anything About It Being A Video Game Console” – Meet The Sales Genius Who Helped Launch The NES

Bruce Lowry’s journey from Nintendo to Sega and back again!

The launch of the Nintendo Entertainment System in North America is one of gaming’s greatest success stories.

At the time of its original test market release on October 18th, 1985, the market for video game consoles in North America was considered to be dead (if not dying), with memories still strong among retailers of the video game crash that had occurred just two years prior.

Read the full article on timeextension.com

Bruce Lowry’s journey from Nintendo to Sega and back again!

The launch of the Nintendo Entertainment System in North America is one of gaming’s greatest success stories.

At the time of its original test market release on October 18th, 1985, the market for video game consoles in North America was considered to be dead (if not dying), with memories still strong among retailers of the video game crash that had occurred just two years prior.

Read the full article on timeextension.com

 

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