Microsoft executives have been expecting the Xbox division to achieve 30% profit margins—almost double the industry average—since 2023

Microsoft’s last two years have been marked by the layoffs of more than 10,000 workers, repeated development studio closures, and countless game cancellations—a relentless series of bloodletting and downsizing, made only more dire by the preceding consolidation campaign that saw swaths of the games industry brought under the corporation’s gaming division. Thanks to new reporting…

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‘Something needs to be done about this’: Battlefield 6 players are fed up with ‘absolutely disgusting’ Call of Duty-like mobility

I’ve seen a lot of horrifying sights as we creep closer to Halloween: a giant flesh-hungry eyeball in YAPYAP, a seagull eating a pigeon at the end of my street, but this Battlefield 6 video really takes the cake. Posted on Reddit by Ok_Paramedic4770, the video shows some freak rush into a room mid-fight in…

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Razer Raiju V3 Pro review

Razer has been on a tear. Not satisfied with being our top pick for the best high-end controller once, they’ve only gone and done it again with the Razer Wolverine V3 Pro 8K. But if you’re not a fan of this pad’s Xbox-style asymmetric sticks and button glyphs, Razer has another ‘don’t worry, I’ve got…

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‘I’ll even eat dog poop if it means winning’: This job posting for an AI ad company is so unhinged, I’m still trying to decide if it’s satire or not

I love a good piece of satire. Unfortunately, we appear to be living in a world where satire and reality have become so closely intertwined, it’s sometimes difficult to tell the difference. Which is why I was left scratching my head when I discovered this ludicrous job posting for an AI advertising company in my…

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Krafton is now an ‘AI-first company,’ will spend $70 million on a GPU cluster to ‘serve as the foundation for accelerating the implementation of agentic AI’

Earlier this week, Pocketpair Publishing boss John Buckley said his company isn’t interesting in handling games built with generative AI: “If you’re big on AI stuff or your game is Web3 or uses NFTs, there are lots of publishers out there [who will], but we’re not the right partner for that.” One of those partners,…

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