McDonald’s achieves AI apotheosis with a generative AI Christmas ad so utterly miserable, the production company responsible took down a statement defending it: This was ‘an important learning,’ McDonald’s exec says, but what did we learn?

‘The holidays suck ass and we’ll be lucky to get out of them with our health and sanity intact, but at least we can shove some crappy fast food into our slack pieholes before the existential darkness claims us’: That’s the premise of a new McDonald’s holiday ad that, as reported by the BBC, was…

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Arrowhead founder casually mentions that a Helldivers 2 ‘roguelite mode’ is in the prototype phase: ‘It changes the game fundamentally!’

Helldivers 2 is a deep, engrossing co-op shooter with no shortage of things to do, but I wouldn’t say no to additional modes that shake up its mission-based structure. According to Arrowhead founder Johan Pilestedt, such a mode is actively in the works for Helldivers 2. “Hey! We have a prototype of a rogue-lite mode—it…

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Legendary FPS developer John Romero says his studio ‘survived the cancellation of our huge game’ and its shooter project ‘will be new to people the way that going through Elden Ring was a really new experience’

In July, Romero Games, the game studio founded by industry legends Brenda and John Romero, announced in the midst of Microsoft’s mass layoffs of over 9,000 employees that it had lost funding for its in-development shooter project. While the developer said days later that it was “doing everything in our power to ensure” it stayed…

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Legendary FPS developer John Romero says his studio ‘survived the cancellation of our huge game’ and its shooter project ‘will be new to people the way that going through Elden Ring was a really new experience’

In July, Romero Games, the game studio founded by industry legends Brenda and John Romero, announced in the midst of Microsoft’s mass layoffs of over 9,000 employees that it had lost funding for its in-development shooter project. While the developer said days later that it was “doing everything in our power to ensure” it stayed…

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Not even the UK government knows why Rockstar fired more than 30 employees in October: MP says that after meeting with the studio, ‘I did not leave informed on exactly what these 31 people had done to warrant their immediate dismissal’

Grand Theft Auto 6 developer Rockstar Games fired more than 30 employees in October for reasons that still aren’t entirely clear. Rockstar says the employees were leaking confidential information in a public forum, but the Independent Workers’ Union of Great Britain called it “plain and simple union busting.” It was a big enough deal that…

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Build a Bright Future in Frostpunk 2: Fractured Utopias

Category: ID@Xbox December 10, 2025 Build a Bright Future in Frostpunk 2: Fractured Utopias Alex Boiret – Lead Narrative Designer, 11 bit Studios Build a Bright Future* in Frostpunk 2’s Fractured Utopias!(*definitions of ‘Bright Future’ may vary – ask your local faction representative). Since the launch of Frostpunk 2, attention has mostly been on the…

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