“It Would Have Been A Huge Success” – The Pitch Behind The Sega Handheld That Might Have Rivalled The Game Boy
“In my opinion, there was no chance of failing”. Sega and Nintendo were fierce hardware rivals for much of the ’80s and ’90s, with the latter usually being more commercially successful than the former. One contest that Nintendo won relatively comfortably was in the handheld arena. Its Game Boy portable launched in 1989 and sold…