AI is ‘a combination of metadata with a parlor trick,’ Take-Two boss says: ‘A great thing’ for business, but it’s not creative and never will be
Take-Two chairman and CEO Strauss Zelnick has never been shy about sharing his thoughts on artificial intelligence, and he’s been pretty consistent about it over the years, too. While some game industry CEOs see the rise of AI as an imminent revolution in revenue-generation (and yeah, sure, creativity and whatnot), Zelnick has always been a…