Apple’s virtual Siri-ball is a glowing reminder to Google and Microsoft that user interfaces really matter in software
Now that AI is being shoehorned into every app or operating system these days, whether you want it or not, attention is being increasingly turned to the user interface. At one end of the spectrum, you have Google and Microsoft’s unaccommodating efforts, and at the other, you have Apple’s new orb-of-wonder, actively lighting its ‘surroundings’….