Valve on viral marketing and leaks: ‘Everybody assumes we have some sort of like grand plan… and it’s literally just somebody fat fingering something’
A colleague and I recently travelled to Valve to get a behind-the-scenes look at the company’s upcoming product launches. Before we entered the building, we were already discussing one of the products yet to be announced, the Steam Frame. For many, this announcement will not come as a complete surprise, as intrepid detectives glean information…