Help this bankrupt mother build a roof and eat a baby.
The UK’s Advertising Standards Agency (ASA) has made moves to ban online mobile game adverts that wholly misrepresent downloadable games, their contents, and their plaudits. The regulatory body made the ruling following a complaint partly upheld against mobile gaming juggernaut, King.
The ASA successfully banned a Facebook ad for the mobile game Farm Heroes Saga that showed a farmyard-based Match-3 title with graphics, models and special effects that don’t appear in the game itself. Despite the advert’s use of the modern marketing Get-Out-of-Jail-Free card – the “Not Actual Gameplay” disclaimer – the ASA ruled the ad misleading and ordered its removal from online spaces.
Read the full article on timeextension.com
Help this bankrupt mother build a roof and eat a baby.
The UK’s Advertising Standards Agency (ASA) has made moves to ban online mobile game adverts that wholly misrepresent downloadable games, their contents, and their plaudits. The regulatory body made the ruling following a complaint partly upheld against mobile gaming juggernaut, King.
The ASA successfully banned a Facebook ad for the mobile game Farm Heroes Saga that showed a farmyard-based Match-3 title with graphics, models and special effects that don’t appear in the game itself. Despite the advert’s use of the modern marketing Get-Out-of-Jail-Free card – the “Not Actual Gameplay” disclaimer – the ASA ruled the ad misleading and ordered its removal from online spaces.
Read the full article on timeextension.com